In Conversation: Well + Good

Is calorie counting so last year? On Tuesday, March 3rd STORY at Macy’s hosted Melisse Gelula, co-founder of Well+Good, and a panel of nutrition experts to discuss the new era of eating. 

Left to right: Gelula, Knauer, Dr. Tate, Maffucci

In conversation was Ali Maffucci, Founder + CEO of Inspiralized, registered dietitian Molly Knauer, and Doctor of Behavioral Nutrition Chinara Tate. Together, the women debunked the myth that calorie is king and focused on a new mindful way of eating.

Here are some key points that I took away from the conversation:

  • Calories are not nutrients, so comparing 100 calories of almonds to a 100 calorie cookie isn’t the same. What we feed our bodies should be determined by nutritional value instead. “Nourishment is devoid of judgement,” Dr. Tate pointed out, “It’s meant to pleasure you and isn’t about the good vs bad.”
  • Eating is not a one size fits all mentality and we shouldn’t base our habits on the habits of others. Veganism isn’t for everyone, nor is keto, going carb free, etc etc. What works for one might not work for you. The takeaway is to experiment with different eating styles and find what fits.
  • New York City, and major cities in general, are a hotbed for hyper information. Our minds are being supersaturated by wellness market trends, making it difficult to keep up sometimes. Is coffee good for you? Is a glass of wine a day healthy? My answer to both of those questions is always yes, research be damned. So, while it’s important to stay informed, it’s crucial to learn the difference between trends and facts.
  • The food market has wised up with target marketing. As consumers, we need to wise up to what we’re being fed, literally and figuratively. At the end of the day, organic, non-GMO gummy bears are still gummy bears.
  • Shop the perimeter of your grocery store and avoid the center sections. The real foods, those with an expiration date, are located in the refrigerator or freezer sections while processed foods, those with additives meant to last longer, typical sit in the middle.
  • To become a smarter consumer look at who you’re following on social media and pay attention to a company’s ethos. Smaller brands have bigger voices through the everyday consumer posting genuine feedback while bigger brands tend to follow the values of the founder/CEO. A good example of this is Kind Brands CEO Daniel Lubetzky.
  • Take time to pause and become a mindful eater. Staring at a screen, such as your computer or smartphone, takes the focus away from what you’re consuming. When we switch our attention to our meal, and those around us, we are eating intuitively. We’re pausing, conversing, and focusing on what enters our body. Doing this allows our body, and stomach, to speak to us more clearly.
  • Apps recommended by the experts: Woop (Gelula) Headspace (Knauer), Sweat, Think Dirty (Maffucci), and Pinterest (Tate).


What do you think about this conversation? Is there a topic you’re more curious about? Add in your comments or questions below.