This article first appeared in The Independent Newspaper. Read more about #EverythingEastEnd here
Maserati: it’s not a car, it’s an experience.
I’d never driven a car with an MSRP reaching six figures. Purchasing my 2011 Hyundai, straight from the showroom post-college graduation, was about the biggest sense of automotive accomplishment I’ve achieved. So, when the opportunity to drive around a Maserati Quattroporte GranLusso for 24 hours presented itself, I was zero to ecstatic in 1.5 seconds.
The symbol of Maserati is a trident, the weapon of choice for Poseidon/Neptune, God of the Sea in mythology. Symbolically, Maserati is already connected to the East End, a place surrounded by water and those who have based their livelihoods off of it. And the sleek design of Quattroporte alone begged to be photographed. These waves of thought, in my mind, created a connection to the car that goes deeper than luxury. A car takes you from point A to point B. In this case, rather stylishly so. But at the end of the day, a car, no matter what the price tag, is about those in it and the adventures it drives us to.
Having the car wasn’t enough. I had to be seen in it. I needed to be noticed. I put on my red one-piece bathing suit as a top, with white jeans, to patriotically compliment the blue shimmer of the exterior. It reminded me of Montauk, blue like the ocean with subtle sparkles like the clear night sky.
Aiming to be mildly boastful yet inclusive, I sought out as many local businesses as I could to photograph with the car. Holiday House Hamptons in Bridgehampton, benefitting the Breast Cancer Research Foundation, with Paddle Diva and DanceBody; The Lobster Roll in Amagansett; Gig Shack and Fin jewelry in Montauk. I dropped by The Montauk Beach House, Deep Hollow Ranch, The Montauk Lighthouse, and, concluded the day at John’s Drive-In. By including these establishments, with their teams or a just quick snap-shot, the car transformed from a solo experience to a communal one. I was the one behind the wheel but the gas pedal took me to the places that
mattered.
I felt invincible driving such a power piece of machinery, gliding my hands over the wood-accented leather steering, blasting throwback music, opening the sunroof and all the windows. My Maserati hair was complemented by the salty air as I went back and forth on the stretch, from place to place, smiling to every passerby. However, nothing could overpower the joy that came from sharing my experience with others.
Not everyone has the means to drive such a lavishly designed car, not even myself (yet). But for a brief moment, we all shared in on a dream. The Hamptons is globally recognized as a place for people with money, a place to be seen. Underneath it all, year-round it’s a small town based on community support. For 24 hours, my Maserati was just that. A vehicle bringing people together.
