Today, thanks to social media, a brand is much more than corporate consumerism. A brand can be a small business, an identity, even a person. All it takes is a compelling brand story.
Tag: Adventure Awaits
I transitioned out of a career as a traditional journalist and began my own business as a contract brand storyteller. This has been my greatest achievement because it continues to fuel my passion for people every day.
Through a worldwide restoration comes personal reflection, an opportunity to learn from what was lost. In taking something positive from an unarguably difficult situation we can come out of it with understanding.
If two situations were to have the same negative outcome, the one where action was not taken will have a greater sense of regret than the one that called for action.
Nikki On The Daily® 